Online dating bio internet dating business

Here's what I've learned about writing a good ad: 1.

Props that make you feel soulful, frisky, and fascinating help you make those claims for yourself in your ad. It might sound obvious, but be sure to post a terrific photo of yourself. More to the point: I wanted to attract a man who appreciated subtlety.

“Economy of words and creative truth-bending are essential for writing a successful bio, so we’ve assigned our team of copywriters to man the project,” the agency says. Someone in the creative department drew our attention to a particularly crude and ham-fisted bio they had just come across.

What kind of research did you do to learn how to write a good dating bio? We basically spoke to all of the single people in our office and asked for their take. In general, online dating bios are a swamp of boring clichés.

Schreffler stresses the importance of content: "Great dating profiles do not have shots of women with their cats.

Just don't do it." You may love Mittens, but potential partners do not. Don't ask me why, but it's what men react to." Schreffler says. For example, if you have just selfies of your head, a guy will nine times out of 10 not write to you because he's wondering why you haven't shown off your body." The Dating Profile Golden Rule "Stay true to who you are.

Generally speaking, boasting about sexual prowess or the size of your body parts is unbecoming.

Twelve years ago, I took a chance and wrote a personal ad.

My finished product reflected my attitude at the time—a combination of "you have to play to win" and "hey, why not?

How much do you need to know about someone to write a great dating bio for them?

This is not an exact science, but we figured that three or four nuggets of information should do the trick.

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With hundreds of dating sites and hundreds of thousands of potential partners, even knowing where to begin is difficult.

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